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Let Loose with Service Excellence
After a great product or service, the one thing that brings people back (be it your company, store, web site, or other business) is the "great feeling" a customer goes away with as a result of their last impression with someone at your company. It may be the product or service that brings the customer back. It may be a knowledgeable, outgoing Associate that causes the "I felt appreciated" feeling. But it is rare when a good product or service packaged with poor customer service results in repeat business. People shy away from those Associates that treat them poorly, that overlook them, or seem disinterested in them. And the direct result of poor customer service is seen in reduced sales volume. No company is immune to the hazard of poor service. What steps are you taking to let loose and build a culture of service excellence? |
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